Investing in the right areas can be vital to a business when establishing markets. Viewpoint’s research can help inform that decision.

Knowing what’s important to our clients’ end users helps them to make the right decision when it comes to investing in the right areas. Without this vital information investment could be made on shaky ground and assumptions. The research that Viewpoint provides takes away this risk and adds real value to the companies that we serve. This statement from one of our satisfied customers highlights the positive effect we have on businesses.

“My business relies on providing robust evidence and insight to my clients, to measure the impact and social value they create as a result of their community investment. Working with Viewpoint Research has helped me to provide a detailed and accurate evidence base, gathering information directly from those who are most affected – allowing customers to have a voice and shape future decisions.

I have worked with Viewpoint Research since 2012. They have always provided a reliable and responsive service, working with me to achieve my aims and also offer their own insight into
getting the best out of every survey and customer contact. Their service ensures that I get the best response rates from customers, and that the data collected is accurate.

The insight gathered with Viewpoint’s support enables my clients to make informed decisions about their community investment, making sure they make the most impact from the projects they deliver. For example, the surveys carried out for one organisation revealed that energy efficiency improvements had the biggest positive impact on their tenants, compared to other types of home improvements. This gave them the information to help prioritise future investment in their properties. It also helps organisations to have the evidence to put forward a robust business case when seeking or prioritising funding.”

Alice Jones – Alice Jones Impact Consulting

Viewpoint is an award winning telephone research agency and social enterprise based in Sheffield, Doncaster and Leeds. We are a trusted delivery partner of local authorities, housing associations, charities, universities and the private sector.

To find out more about the benefits of using Viewpoint, you can download our free guide from our website here.

Or alternatively, give us a ring on 0114 273 9208 to find out how we can benefit your organisation.